
The Arthur Awards – the most prestigious and highly anticipated annual awards of the global live music business – take place during ILMC week, with a broad music business audience in attendance.
Housed in a brand-new top-flight venue for 2027, the night sees 600 of the world’s top live music professionals – promoters, agents, venues, festivals, and more – come together as excitement builds, the winners are announced, and the golden statuettes are handed out.
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The Arthur Awards began as a tongue-in-cheek affair in 1995 but have grown over three decades to become known as the Oscars of the international live music business.
The finalists in each category are shortlisted from thousands of votes received from fellow live industry professionals from across the globe. Once the shortlist in each category is announced, the winners are selected by an open vote of live music professionals in addition to a closed jury vote.
The evening begins with a champagne reception before the real spectacle begins: a five-star, four-course banquet from the Hilton’s award-winning chefs, complemented by fine wines, all with illustrious company.
As anticipation builds, the spotlight shifts to the Arthur Awards themselves: eleven categories, countless nominees, and only one victor in each. The 2027 Awards will be hosted by The Arthurs’ longstanding host and conductor extraordinaire, Ms Emma Banks.
Mandi is a K-pop marketing consultant and founder of Mandu Digital. With over a decade of experience in PR and marketing, including roles at Live Nation, Universal Music, and Sony Music, she specialises in developing marketing strategies that connect Korean artists with UK audiences, driving audience growth and streaming engagement, resulting in increased ticket and album sales.
She has collaborated with K-pop acts including ATEEZ, BTS, IVE, aespa, NCT, and RIIZE, delivering campaigns across PR, digital marketing, live events, and audience insight.
Alongside her consultancy work, Mandi serves as head of digital at artist management company Corduroy Artists, where she leads digital strategy and audience development for the artist roster, including Take That, Gary Barlow, and Katherine Jenkins.
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