The Glocalisation of Live Music

Chair: Maria May, CAA (UK)

A-list artists are bigger than ever, with more fans and markets switched on thanks to streaming services and our interconnected, online world. Traditional Anglo-American artists are building faster, while Latin, Asian, and African artists are filling stadiums far from their own continents. So what will the ever-more glocalised live music business look like in the coming years? And what’s the impact on the rest of the business? A centrepiece debate on this year’s ILMC agenda, this session will cover new opportunities opening up, innovative touring strategies, the shifting dynamics of global tour deals, and future growth predictions for live music and entertainment globally.