Asia Live: The Touring Boom & New Routing Reality

CHAIR: Tomoko Moore (JP/UK)

Domestic touring is king in Asia, so what are the opportunities for international artists? While geographically vast and culturally broad, Asia has long-since emerged as a viable touring ground, and world-class venue builds are quenching some of the ever-growing thirst for shows.

So just how are the multinationals and established regional operators keeping up with the demand for live entertainment, and what does it mean for agents and artist representatives looking to enter – or deepen their involvement – in the region? From the ecosystems building artists from clubs to arenas and beyond, to planned and emerging opportunities for international artists, we explore how Asia has become the most competitive touring league on the planet.