25 February 2027 | Hilton Park Lane, LONDON
The Arthur Awards – the most prestigious and highly anticipated annual awards of the global live music business – take place during ILMC week, with a broad music business audience in attendance.
Housed in a brand-new top-flight venue for 2027, the night sees 600 of the world’s top live music professionals – promoters, agents, venues, festivals, and more – come together as excitement builds, the winners are announced, and the golden statuettes are handed out.
Supported by:
Three decades of celebrating excellence
The Arthur Awards began as a tongue-in-cheek affair in 1995 but have grown over three decades to become known as the Oscars of the international live music business.
The finalists in each category are shortlisted from thousands of votes received from fellow live industry professionals from across the globe. Once the shortlist in each category is announced, the winners are selected by an open vote of live music professionals in addition to a closed jury vote.
The 'Off the Charts' Gala Dinner
The evening begins with a champagne reception before the real spectacle begins: a five-star, four-course banquet from the Hilton’s award-winning chefs, complemented by fine wines, all with illustrious company.
As anticipation builds, the spotlight shifts to the Arthur Awards themselves: eleven categories, countless nominees, and only one victor in each. The 2027 Awards will be hosted by The Arthurs’ longstanding host and conductor extraordinaire, Ms Emma Banks.
Arthur Award Highlights
Sina Hall
Senior Project Management - Entertainment
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Semmel Concerts
Sina Hall has been working in the music business for 24 years. She began her career as an intern for a local promoter, earned a bachelor’s degree in music and event management, and took on a booker position immediately after. Since then, she has moved on to touring with music acts of all sizes and overseeing international relations for live formats with brands such as Red Bull and The WaltDisney Company within Semmel Concerts.
Sina welcomes opportunities to use her experience to strategically build artists as a brand with focus on innovative and new live formats.
In 2018, she founded the brand Sound Of Nashville. It serves as an umbrella brand for touring artist from the country genre. The brand also has the mission to change the perception of the genre in the German-speaking media landscape. The same year, she became the head of the Country to Country Festival in Berlin. It launched in March 2019, and has been building its market since.
Sina is also a proud member of the international CMA Task Force and serves on the CMA Board of Directors.
Sina lives in Berlin with her American husband and their two daughters. Outside of work she enjoys spending time with her family and friends, as well as fostering rescue animals and being outdoors.
Photo: Luis Salazar
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